Ohhhhhhhh Design. You coy little thing you. Why do you excite me so with super cool things like this? Why don't the masses understand the importance of communicating a consistent message. Change it up, push the boundaries, but keep it consistent, you know? Of course you know, Branding. You wrote the book. And you made it beautiful.
Please flip through these images of the launch campaign for New Museum, a newly constructed contemporary art museum in downtown, New York. (the bike!!! how cool is that bike!!! and the subway tiles...come on!)
Design can be fun and mysterious and playful and intriguing.take some chances.
Very cool! What a great idea...
ReplyDeleteyeah, best design campaign I've seen by anyone other than you.
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